Public demand for news, combined with its immediacy (viral videos, 24/7 news cycles), means having a prepared spokesperson for your business is critical.
Whether prepping for a televised sit-down interview or radio segment, a media training session can help.
1. Knowing where to look: Sounds simple, but you want to avoid speaking into the wrong camera during a live interview.
2. Learning how to answer the tough questions: Sometimes, even with the best prepared messages, you can be caught off guard by a question.
3. Confidence: With some camera practice, you will feel more in control and empowered.
– Hollie Geitner, WordWrite